telenet
A selection of project we're currently allowed to share.
THE TASK
Create a campaign that turns everyday digital habits into memorable, larger-than-life visuals. The challenge was to blend humor, surreal storytelling, and premium craftsmanship while keeping every scene believable enough to feel instantly relatable.
THE OUTPUT
A hybrid production workflow that delivered cinematic campaign visuals with the realism of photography and the creative freedom of CGI, resulting in a distinctive campaign that was impossible to ignore.
THE IMPLEMENTATION
Every character was photographed on set at Barrandov Studios in Prague, giving the campaign authentic lighting, expressions, and wardrobe. CGI was then used to seamlessly transform each concept—from a businessman with a fish tail to influencers as unicorns and a binge-watching Bigfoot—while preserving a photographic look throughout.
